Welcome to Lovely Rita's Jewelry Collections

For over 20 years, Lovely Rita's has been a trusted family-owned jewelry store based in Fort Myers, Florida. We've helped more than 50,000 customers find the perfect piece of jewelry for life's special moments.

28,000+

Products

20+

Years in Business

50,000+

Happy Customers

$135+

Free Shipping

30-Day

Returns

Shop our huge selection of authentic 14K gold and .925 sterling silver jewelry—including earrings, necklaces, chains, charms, pendants, bracelets, rings, and watches. Every piece is stamped and guaranteed authentic.